March Movement

Get YoUr Butt OUtside

In early 2020, we could not have predicted the past year we’ve all experienced. Every single person has been affected to some degree and for many of our customers, the lack of in-person races led to reduced training and activity. For us, we’ve had to cancel all of the in-person clinics and group runs that are an integral part of our community. We miss you all dearly, and for now, we need you to pick up the slack of the missing group events and runs, and embrace the online community.

Heading into another spring with in-person events not happening, and no real time frame as to when we’ll be able to get back out there together, we feel as though we could all use a little accountability in our lives. That’s where the Capra March Movement comes into play. It’s an accountability challenge that EVERYONE can do.

It’s simple. We’re challenging you to get outside for a minimum of 20 minutes every day in March. You can run, walk, hike, bike, ski, heck you can rollerblade or do jumping jacks if you want. All we care about is that you drag your lazy butt out the door.

And really, we’re straight up tricking you, because we KNOW that once you get out the door, you’ll be out there for longer than the prescribed 20-minutes.


Challenge Details

The cost is $20, with $5 from each registration going directly to the Howe Sound Women’s Centre. Our 30x30 participation breakdown was 80% female, so we wanted to give back to a great organization in our local community that does wonderful work to support women.

Daily random prize draws - 31 days of $31 gift certificates to Capra--for use in-store or online. Draw prizes can and will be won by anyone, any speed, any pace, any activity--no preferential prizes here!

Favourite photos will be featured on the Capra social media accounts: Instagram and Facebook.

Exclusive pre-entry into our annual Spring Customer Appreciation Sale.

Weekly newsletters announcing the prize winners, and including tips and tricks to help you complete the challenge.

Our online community support is like no other! During the #capra20203030 we had over 2000 posts on Instagram, and our Facegroup Group had over 4000 posts over the 30 days of the challenge. Our community is there to motivate you to keep moving, to be there when you falter, and to encourage you to reach your goals.

Once you're registered, join our online communities to share your adventures and to be inspired by others!
Facebook Group: Capra Run Club
Strava Club: Capra Run Club
Instagram: Capra Running
Tag us! #CapraMove


New Daily Data Tracking Portal

Everyone who registers, will be able to track their data on our newly built tracking portal. We had to come up with a brand new (more robust) challenge tracking system... after we crashed Google sheets in November with our amazing 30x30 participation! Be patient with us on the tracking system though please...this will be our first run with it. We will send out the details on the 1st  of March, once we load all participants into the system.




We are keeping this one simple.  Everyone who is up to date on their tracking (via the new tracking system), is in for a random daily draw for a $31 capra gift card. (Please note, this is not like the 30x30, you do not get a store credit for completing this challenge).

Other Thoughts

Absolutely nothing. Well, maybe a watch or a phone to make sure you get in your minimum 20-minutes of activity per day. GPS or other tracking devices are not required, but if you’d like to keep track of your time and distance, we recommend Strava as the easiest possible app. If you choose to track your daily activities, you’ll need a phone/laptop/computer and access to the email address you registered with.

Please note: We cannot accept multiple registrations under 1 email address. Everyone must sign themselves up in order for us to keep track and to import you properly into the tracking portal.